QR codes in print: 5 rules
What to check so that a printed QR code keeps working.
Once a QR code is printed you cannot change it. So it should point to a short link rather than straight to your site: when the address changes, you edit the link instead of reprinting the flyers.
Rules
- Use a short link. The QR code keeps working when the address changes.
- Keep the contrast. A dark colour on white reads best.
- Size. At least 2×2 cm on a flyer, larger on a poster.
- Logo. URLY raises the error correction level automatically when you add a logo.
- Test it. Scan the code with a few phones before printing.
Statistics
Every scan is counted through the short link: cities and devices are in Analytics. More in the QR code help.